What are a few of the ways smartphones have changed the way we take in media? - read on to learn more.
In recent years, with the growth of digital media, the way in which individuals take in media has evolved significantly. For many years, standard television was the primary source of home home entertainment for many people. However, from the advancement of internet streaming platforms, many audiences are turning away from arranged tv, specifically among younger individuals. Instead, international media content analysis reveals that more individuals are purchasing memberships to streaming services, which strongly affirms the shift in audience intake habits. These services are popular for enabling individuals to see the programs and movies they want, whenever they feel like it. Those associated with the media industry, such as the founder of the fund that has stakes in Sky and the CEO of the company that owns RTL group, for instance, would acknowledge the popularity of streaming services as a prominent media consumption habit among viewers today. These modifications demonstrate the move towards user-controlled viewing preferences in the sector.
In the current digital age, mobile phones have become one of the most commonplace devices that individuals are using to watch videos and access media. Nowadays, many social media platforms are providing endless feeds of short, chains of videos, that are growing in popularity among smart device users. In fact, statistics show that that worldwide, mobile content viewing is on the rise, revealing that short form content is among the fastest growing media trends right now. These platforms permit users to see a variety of selected content and interact immediately, making these videos much more interesting and addicting than standard content. Short form videos are also being used regularly for news and instructional purposes, not just for home entertainment. Consequently, this trend is shifting the way individuals are proactively seeking for and counting on to get knowledge, in a much faster, much shorter and more functional format.
With continuous shifts and developments in the digital landscape, what are the current trends in media? Well, together with the increase of internet streaming platforms and short form video content, the method by which individuals are getting their news is also evolving. Individuals are progressively turning towards internet news sources, instead of viewing TV, to learn about current worldly affairs. However, at the same time, due to a continuous flow of knowledge, individuals are coming to be overwhelmed by big volumes of content. In response to this, news companies are re-engaging viewers by making short form content that is clearer and simpler to follow. Nowadays it is common to see news channels more info that have mass followings on social media platforms. This trend can be verified by the CEO of the fund that owns Euronews, for example. Using this technique has been necessary for providing people with dependable and authenticated news sources, in a form they can readily interact with.